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Why Magento is the best eCommerce platform for online store?

November 30, 2021by Karan Kachara

Choosing an eCommerce development platform for your business can never be an easy task. With over a number of popular options available, we are bound to get confused.

eCommerce is considered to be the best platform for a range of IT innovations. 

The amount of competition and the ever-increasing demand for new solutions have provided many options to choose from for ecommerce development platform. 

This is where Magento comes into the picture. Magento is the best eCommerce platform for any online store.

What is Magento?

Magento is an open-source e-commerce platform that provides all online merchants and business owners with a flexible shopping cart system, as well as complete control over every aspect, content, and functionality of the online store. 

Magento offers a fairly comprehensive list of management tools, marketing, and search engine optimization, so it is considered one of the best eCommerce platforms available today.

Additionally, Magento allows for capacity store scaling to easily expand to tens of thousands of products. Not only that, it offers important themes and ideas which allow improving the customer experience.

Advantages to choose Magento as the best eCommerce platform

1. Advanced Content Management System (CMS)

Magento is a Content Management System (CMS) is the most powerful platform, especially for e-commerce websites.  It is used to manage all the pages of a website.

By providing important information, one can easily create a product page and category page to sell your products through an online store.

Magento offers maximum customization among all the eCommerce platforms. It has the potential to shape every tiny idea of an entrepreneur. With thousands of items and themes are available for customization.

It can be easily integrated with third-party sites that are required to run an effective e-commerce portal.

2. Excellent SEO

SEO is again a part where Magento has the upper hand. Beginner-level SEO related to title tags is easily incorporated into this system.

It has Comprehensive SEO capabilities to help you drive more organic traffic to your store through search engines, and provides powerful SEO features and benefits.

It is easy to take advantage of advanced SEO in Magento, rather than any other eCommerce platform.

Functions like optimizing URLs, canonical tags, and optimizing keywords are well included in Magento that are too complex for any platform.

3. Mobile-friendly platform

Most online shoppers shop through their mobiles and thus, a mobile-friendly platform is a must to ensure the success of eCommerce.

With Magento, you can easily create a mobile-friendly website and make your and customers a better shopping experience.

This will help increase sales and reduce the bounce rate.

4. Extending and scalable

Everyone starts a business to expand it later. 

As the business grows, you need to handle increased sales and manage high inventory.

Magento not only provides a secure platform for your online stores but also extends your online store drastically. 

Some online platforms cannot handle this growth efficiently, but with a Magento website, you can handle anywhere from a hundred to a thousand products in an hour. 

This is a notable advantage of Magento that attracts many online sellers.

5. Reliable Hosting Platform

Magento not only provides tremendous features but also speed and reliability in terms of hosting.

There are many hosting providers out there that are particularly suitable for Magento today.

There is an availability of such tools that offer one-click installation, so you can reduce the amount of work you have to do on back-end calibration. You will get automatic installation for your Magento website as well, which saves you a lot of time and effort.

This platform offers the fastest hosting delivery that saves your significant time.

6. Highly secure

The platform is designed to provide high security along with great features. This will reduce security hazards such as unlawful transactions, data breaches, and other security issues.

If you want secure Magento development services then feel free to hire a Magento development company.

High-skilled developers create a platform that guarantees high-quality security.

The deeply dedicated and proactive team of Magento experts always monitors and provides a better customer experience.

It also ensures that you have a safe and secure environment to serve and protect your customers’ data. 

7. Better customer experience

Keeping your customers happy should be a priority if you want to be a successful e-commerce store owner. 

Interestingly, there is no better way to achieve this goal than with the Magento stores. 

With its reliable 24/7 customer support feature, you are guaranteed to get all the necessary support you need through a single live chat session.

Magento also ensures that you enjoy advanced caching, dedicated SSD and VPS servers for extremely fast performance, therefore enhancing the customer experience in the process.  All kinds of threats can interfere with your servers through regular updates and patches. 

The secret behind choosing Magento as the right option for your online store is to identify your business needs, your business plans, your budget, and the features you need.

It is the best platform that provides you the freedom to customize your structure, framework and to achieve specific business requirements. 

Community support, extensions, theme, template availability base should be strong, These are all necessary to build a perfect online shop, website to target customers. 

Magento provides all these necessary features to the developer which fulfill the requirement of eCommerce website development. 

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by Karan Kachara

Director at Softnoesis Private Limited